Festival-goers enjoy local products at the Little Falls Cheese Festival

Collaborative Promotion of Cheese Festival & Trail Boost Cheesemakers in Central New York

In 2021, Jones Family Farm was awarded a $15,000 NE-DBIC Multi-Business Dairy Agritourism Grant to bolster these volunteer-run initiatives with a professional marketing campaign.

Using their grant funds, Jones Family Farm hired an advertising firm to develop a robust digital marketing campaign to promote the festival and trail.