Center for Dairy Excellence Amplifies Impacts through Technical Assistance Grant
How 16 dairy farms increased sales, added new market outlets, and improved their lifestyle satisfaction.
How 16 dairy farms increased sales, added new market outlets, and improved their lifestyle satisfaction.
A look at two dairy farms growing their brands and connecting with customers thanks to the Dairy Marketing & Branding Services Grant
Massachusetts dairy farmers show how a range of approaches can support farm viability alongside environmental sustainability.
The NE-DBIC Dairy Marketing & Branding Grant Reenergizes Our Family Farms
April also brings more funding opportunities for dairy processors, farmers, and technical service providers.
Many dairy farms that once sold all their milk to wholesale buyers are pivoting to sell directly to customers and develop value-added dairy products. Henry Farms of Knox, based in Knox, Pennsylvania, is one of them.
In 2022, Oak Knoll Dairy got a brand overhaul thanks to a Dairy Marketing and Branding Services grant from the Northeast Dairy Business Innovation Center (NE-DBIC). The new branding not only updated the labels and website graphics, but also wove together the story of Ryan and Annie, who started Bridgman Hill Farm in partnership with Jasper Hill Farm, before taking over the 30-year-old Oak Knoll brand when its founders retired.
Like any relationship, marketing is a series of connections, from an initial introduction of your farm to snippets of stories about your farm and product. Whether you’re reviewing your current marketing strategy or starting from scratch, you’ll find guidance in the free resources below.
In 2022, the Northeast Dairy Business Innovation Center (NE-DBIC) worked with farmers, processors, and technical service providers across 11 states, funding over 100 projects and investing over $6.5 million in regional dairy.
The Northeast Dairy Business Innovation Center is pleased to announce 10 recipients of the second round of the Dairy Marketing and Branding Services Grant. Recipients spanned the Northeast region. These funds allowed processors to access professional marketing and branding services to elevate their businesses through marketing tactics, brand improvements, and overall strategy.