Marketing & Branding

Von Trapp Cheese

Announcing 2022 Marketing and Branding Services Grant Awards

The Northeast Dairy Business Innovation Center is pleased to announce 10 recipients of the second round of the Dairy Marketing and Branding Services Grant. Recipients spanned the Northeast region. These funds allowed processors to access professional marketing and branding services to elevate their businesses through marketing tactics, brand improvements, and overall strategy.

Announcing 2022 Marketing and Branding Services Grant Awards Read More »

Grantee Spotlight: Ploughgate Creamery Innovatively Connects to Customers

The increased demand for butter exposed both a soft spot and an opportunity for Ploughgate Creamery of Fayston, Vermont. This small Vermont business was able to meet this demand for their existing product line with the help of a Dairy Marketing and Branding Services Grant from the Northeast Dairy Business Innovation Center (NE-DBIC).

Grantee Spotlight: Ploughgate Creamery Innovatively Connects to Customers Read More »

Grantee Spotlight: Oak Knoll Rebrand

In 2021, Bridgman Hill Farm received a Marketing & Branding Services Grant from the Northeast Dairy Business Innovation Center to support a rebrand of their Oak Knoll product line. These funds are being used to engage with Rival Brands, a marketing and branding consultancy, to help the partners of Oak Knoll more gracefully represent their high-quality milk and position the brand more strategically for future success.

Grantee Spotlight: Oak Knoll Rebrand Read More »

$85k Contract Awarded for Study on Dairy Consumer Perceptions

The Northeast Dairy Business Innovation Center (NE-DBIC) has selected, Metro Tribal, LLC out of Charlottesville, Virginia for an $85,000 contract to analyze consumer perceptions of dairy brands, perform a brand strategy assessment, and create a marketing and branding toolkit for Northeast dairy businesses to utilize. 

$85k Contract Awarded for Study on Dairy Consumer Perceptions Read More »

Scroll to Top